Boutique recruiting and search firms with 2–20 recruiters, primarily in IT, healthcare, and finance niches. If you're an experienced recruiter frustrated by tool complexity or cost — this was built with you in mind. We're not built for enterprise HR teams or large staffing agencies.

Manatal at $15 caps you at 15 open jobs and 10,000 candidates on their entry plan. API access requires the $55 tier. Our $29 gives you unlimited jobs, unlimited candidates, plain English AI search (which Manatal doesn't have), personal founder onboarding, and AIassisted migration from your current system. You're comparing a restricted tool to a complete one.

Zoho at $24 requires customisation and configuration knowledge before it works properly for a boutique firm. The most common feedback from small agency users is that it's overwhelming and the automation features need scripting to unlock. No Bull ATS worksfrom day one with no setup. Try it free alongside Zoho and decide for yourself.

We use AI-assisted migration to import your existing candidates, notes, and records. You can use our import tools directly, or our founder will handle the migration for you personally. Most firms are fully switched the same day. Your data stays intact —candidates, notes, pipeline history, and all.

Month-to-month customers are never locked in. If the price rises and the product doesn't justify it, you cancel. Founding 50 customers are locked in at $199/year forever — that's a contractual commitment, not a promise. Most established ATS vendors (including Loxo) raise prices automatically each year. We don't do that.

Yes — genuinely free. Every feature, no credit card, no restrictions during beta. The catch? We'll ask for your honest feedback. We're building this with our first users, not for them. When we move out of beta, standard pricing is $29/user/month.